GANJA, September 21. /Dunyo IA/. A showroom and retail outlet for electrical products of Uzbek company “Premier” has opened in Ganja, Azerbaijan’s second-largest city, reports Dunyo IA correspondent.

The opening of the Ganja branch marks the company’s first step toward expanding its retail network beyond Baku, taking into account the city’s economic potential and its role as one of Azerbaijan’s major trade and industrial centers.

The new showroom will enable Premier to supply electrical products manufactured in Uzbekistan directly to consumers and, in the future, expand deliveries to neighbouring regions of the country.

The opening ceremony featured a presentation of Premier’s product range, the company’s main areas of activity and its plans to further expand its retail network in Azerbaijan.

The event also highlighted the importance of promoting national brands in foreign markets. Premier’s expansion in Azerbaijan was described as a practical example of strengthening business ties between the two countries.