BUDAPEST, December 10. /Dunyo IA/. A large-scale information campaign promoting Uzbekistan’s tourism potential was held in the central districts of Budapest, reports Dunyo IA correspondent.

During the campaign, video materials produced by the Tourism Development Committee of Uzbekistan, highlighting the country’s diverse tourist destinations and opportunities, were broadcast on electronic screens installed at Budapest’s most visited tourist locations. The campaign extended to highways, the airport, and major railway stations, ensuring maximum visibility for local and international audiences.

The initiative significantly enhanced Uzbekistan’s recognition in Europe as an attractive, safe, and modern travel destination.

Furthermore, the campaign contributed to strengthening the country’s positive international image and laid a solid foundation for sustainable growth in tourist flows from Hungary and neighboring countries in 2025–2026.